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Virtual Placement on TV




For the first time in Canada, brands can be seamlessly integrated into the critically acclaimed US hit comedy series -- Will & Grace.

Now your Public Relations team can showcase one or a combination of products "in show" and achieve significant exposure with positive branding and implied endorsements.

With each episode already created, the placement is selected with the product in mind and integrated through controlled and natural placement. This ensures that each insertion is complimentary to both the brand and the program.

To extend reach and enhance the overall initiative, we can provide you with the opportunity to sponsor Will & Grace promotional announcements by incorporating product insertions and company tag lines.

Integrated campaigns can include a minimum of 10 show insertions per week within all strip airings along with co-branding opportunities within the Canwest Global's Will & Grace promotional schedule.

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For more information contact Blue Penguin Media at (416) 848-9730 or email us at info@bluepenguinmedia.com.



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